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Enterprise Life officially launched in Gambia

Enterprise Life has officially launched its Gambian subsidiary, Enterprise Life Gambia, at a colourful ceremony at the Coco Ocean Resort and Spa, Hotel in the Gambia, recently.

Enterprise Life, the second-largest life insurance underwriter in the country, and the first company that has ventured out of the shores of Ghana.
Ben Birch-Mensah, Country Manager- Enterprise Life Gambia, in an interview told the B & FT that there are strong indications the company will have an exciting future and a great story to tell.
According to the Country Manager, the company was incorporated in November 2011 but received its operational license in May 2012. However business started officially in June 2012, with two individual life products and Group life policies,making Enterprise Life Gambia the third life underwriter in the country.
Birch-Mensah went on to say that the launch was graced by dignitaries from both Gambia and Ghana including George Otoo, Group Managing Director, Enterprise Group; C.C. Bruce (Jnr). Executive Director, Enterprise Life Ghana; Abdou Kolley, Minister of Finance and Economic Affairs, Gambia; Amadou Colley, Governor, Central Bank of Gambia; and Bai Mathar Drammeh, President West African Chamber of Commerce.

B & FT learnt that the move to set up an offshore subsidiary started two years ago.
The choice of Gambia was as a result of a long history of political stability and consistent economic growth.
The Country Manager, Birch-Mensah further indicated he was highly impressed with the level of patronage and acceptance of Enterprise Life by the people of the Gambia and also took the opportunity to assure the public of Enterprise Life commitment to introduce more innovative and affordable products tailored at meeting the needs of the people of the Gambia.

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